Declan WatersOct 10, 20222 minInfluencer Marketing – the missing piece in the PR puzzle By Jenna Dobkin In today’s over-communicated digital landscape, most fast-growing startups recognize the power of PR to build brand...
Declan WatersOct 10, 20223 minWhat Do Glass Blowing and Public Relations Have in Common? By Debbie Huggett Imagine you are watching an artist blow glass. It is a mesmerizing choreographic sequence of steps and movement, fire...
Declan WatersOct 10, 20223 minSo, you’re a senior-only PR team – what’s in it for me? What is the one luxury that a tech startup cannot afford its PR agency? Why, a prolonged and onerous onboarding process with a steep...
Declan WatersOct 10, 20225 min5 Best Practices for Optimizing the Virtual Workplace The word “virtual” has taken on a whole new meaning since March 2020, giving rise to a variety of new experiences for many of us, both in...
Declan WatersOct 10, 20224 minReporting on PR: Finding the Right BalanceHow much time does your PR agency or internal PR team spend on reporting? Do regular reports help you accomplish your PR goals?